Campaigns
MB Homes
Meta campaigns generating over 7,000 leads and 50+ direct sales for Nungwi and Paje projects.
- Client
- MB Homes
- Year
- 2023
- Status
- Ongoing
- Services
- Media Buying, Lead Generation
MB Homes is a leading real estate developer delivering modern and accessible residential properties across East Africa and beyond. We partnered with them to strengthen their brand presence, engage buyers through targeted campaigns, and create a consistent corporate identity that resonates with diverse audiences.
Outcomes
- increased audience interaction across digital channels
- High Engagement
- enhanced corporate identity and trust
- Brand Recognition
- campaigns attracting potential buyers and investors
- Lead Generation
The challenge
Where we started
In a crowded real estate market, reaching the right buyers requires more than attractive properties. It demands strategic digital marketing, brand positioning, and campaigns that communicate trust, value, and lifestyle benefits.
What we delivered
Scope of work
- 01
Corporate brand strategy tailored for the East African real estate market
- 02
Targeted digital marketing campaigns to generate leads and boost property visibility
- 03
Content creation highlighting MB Homes' residential projects and lifestyle advantages
- 04
Ongoing campaign management to maximize engagement and ROI
Our take
With MB Homes, we translated their real estate expertise into a corporate brand that connects with buyers and investors. Our campaigns and branding work ensure that MB Homes stands out in a competitive market while sustaining long-term growth.
How we shipped
Project timeline
01
Brand Strategy
2 weeks
Corporate positioning and messaging framework
02
Campaign Planning
1 week
Digital marketing and lead-generation strategy
03
Campaign Execution
3 months
Targeted campaigns across channels with analytics tracking
04
Ongoing Optimization
Continuous
Campaign refinement, performance tracking, and ROI improvement
Building something similar?
Last updated: June 24, 2026