Content · Campaigns

Zanzibar Stays

Full social media management and content production for a luxury property management company across Zanzibar.

Client
Zanzibar Stays
Year
2026
Status
Ongoing
Services
Social Media Management, Content Production
Zanzibar Stays

Zanzibar Stays is a property management company specializing in luxury villas and apartments across Zanzibar, offering full-service management for property owners and direct booking for guests. We handle their entire digital marketing presence from social media management and content production to calendar planning and performance monitoring across Instagram and Facebook.

Outcomes

active, scheduled content across Instagram and Facebook
Consistent Presence
cohesive luxury aesthetic established across all channels
Brand Identity
growing audience of travelers and property partners
Community Growth
ongoing production of property showcases and destination content
Content Pipeline

The challenge

Where we started

Luxury property management in Zanzibar is a competitive space where visual storytelling and consistent brand presence make the difference. Zanzibar Stays needed a digital partner to produce high-quality content that showcases their properties, build a recognizable brand voice, and maintain a steady posting rhythm that keeps potential guests and property partners engaged.

What we delivered

Scope of work

  • 01

    Social media strategy and management for Instagram and Facebook

  • 02

    Professional content production: photos, reels, and property showcases

  • 03

    Monthly content calendar planning and scheduling

  • 04

    Social media monitoring and community engagement

  • 05

    Consistent luxury brand voice and visual identity across platforms

Our take

Zanzibar Stays sits in a sweet spot: luxury properties, direct bookings, and a growing owner network. Our job is to make sure the digital presence matches the quality of the villas. Through consistent content, smart scheduling, and active monitoring, we're building a brand that travellers trust and property owners want to partner with.

How we shipped

Project timeline

  1. 01

    Strategy & Brand Audit

    1 week

    Social media audit, brand voice definition, and content strategy

  2. 02

    Content Production Setup

    2 weeks

    Initial content shoots, template creation, and visual guidelines

  3. 03

    Calendar & Publishing

    Ongoing

    Monthly content calendar, scheduling, and publishing across platforms

  4. 04

    Monitoring & Optimization

    Ongoing

    Engagement tracking, community management, and performance reporting

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Last updated: June 24, 2026